Health and wellness product group

The physical and mental health of employees directly affects overall performance. Investing in health and wellness programs allows team members to reap the benefits of a healthy lifestyle while helping them become more engaged and productive.


leader talking to team

Teddy Roosevelt once said, “People ask the difference between a leader and a boss. The leader works in the open, and the boss in covert. The leader leads, and the boss drives.” We’ve all heard it before; you should always aim to be a leader, not a boss—but how to be one? According to Fortune, not liking a boss or manager is one of the top three reasons why employees quit their jobs, which is why it’s important that anyone in a management position learns how to be a great leader. The following list will provide you with insight on the top traits of a leader. (more…)

Tradeshow Tips

A tradeshow can be an exciting opportunity for companies to gain visibility, promote products and services and interact with others in the industry. However, many make the mistake of signing up with little to no vision, goal or plan as to why they are attending. This can result in not only a waste of money for your company but also a wasted opportunity. The following tips will help you take advantage of tradeshows to capitalize on booth traffic.


We are ready to bring in 2017 with a bang at the Promotional Products Association International Expo! The PPAI Expo is the largest promotional products tradeshow in North America, packed with promotional consultants, suppliers and industry associates. Several members of the Callard team will be packing their bags for Las Vegas to attend the tradeshow, take in industry news and hopefully bring back a tan for the Ohio winter.